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WEST & ROCK

West represents our love for the West Coast of Florida, our home. Our Rock solidifies the strong foundation we stand on, through our daily life to building beautiful designs for our clients. Our pieces feature ethically handcrafted creations, each designed to be as unique as the muse who uses them.
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We are a collective husband & wife team of designers, fabricators and strategists, hell-bent on meaningful creative disruption. Our artistry deviates from the norm and challenges us to keep creating. With a foundation in Special Effects and the beauty event industry, we expanded an extension of our creative capacities for all to celebrate in style. 

We’ve spent the last 10 years living in LA when this crew decided to make a way back to our roots & hometown, here in Southwest Florida.

 

As creatives, most days you'll find us in the studio. All designs are exclusively ours & handcrafted. Our humble studio walls are packed with an eclectic mix of florals, FX prosthetics, sculptural creatures & curiosities from across the seas and around the world.

With 20 years together, as high school sweethearts and 15 years of marriage under our belt we really look forward to being a part of your incredible celebration.

Artists + founders 

- Wayne & Brittany

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our values.

As much as we are passionate about designing impactful events that are personal and unique to each client, we are equally passionate about doing business better and are built on the idea that little things can have a big impact and an opportunity to spread a simple act of kindness. We’re truly rooted in our purpose. While we do many unspoken things for others, we actively repurpose and donate fresh florals through W/R events and other generous donations to Hope Hospice that would otherwise be discarded.

learn more about us

Wayne

custom builds + W/R installation artist

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Wayne hails from Naples, Florida where he started oil painting by the age of 8, his love for all forms of art especially Special Effects encouraged to self-teach himself how to sculpt which landed him a career in Los Angeles pursuing FX in the film industry. 

Since moving to Los Angeles he has become a prolific sculptor and painter leading in the industry working for FX studios like Spectral Motion, Legacy Effects, ADI and other heavy hitting film studios. 

In a short time he's worked on some very high profile projects including Stranger Things, IT, Jurassic World: Fallen Kingdom and recently sculpting the Fugitive Predator for the hit film "The Predator."

When he's not creating custom builds for West & Rock clients you will catch him creating art for films; amid pre-covid disruption you'll find him traveling internationally for keynote speaking engagements where he shares his FX knowledge. 

 

He also creates commissioned pieces to private collectors around the world. His next big project takes him to Belgium later this year. 

You can follow along his FX work:

 

event stylist + floral designer 

Brittany

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Brittany a true SW Floridian native, and a natural creative, styled clients for 18 years in the beauty/hair industry, before expanding her creative niche for flowers. After moving to Los Angeles she landed a unique position at an e-commerce beauty + lifestyle brand managing a team to empower others to succeed in their field encouraging her to launch a purpose led business. 
 
With an admiration to artful design and a veteran in the event industry she has the creative eye and can bring any idea to life with an artists vision. Brittany has always pursued her passion with intention, building West & Rock with a desire to create a space to give back directly to outreach the Southwest Florida community, with a focus on empowering women-led organizations and brands.
 
When she's not busy creating floral art the most important hat she wears is mama to one little guy who loves to climb + just here for the party. If ever asked what her most ideal vacation is, her answer will always be Yosemite National Park. 

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"My love for florals has always been an obsession with my desire to craft and design, but I really love making beautiful things around me and making others happy when their dreams come together when we seek the magic through their celebrations!" - Brittany 
 

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